Select Page

BALLET INFOGRAPHIC

How to Market a Date at the Ballet

The Pennsylvania Ballet needed to find a way to increase ticket sales through a new strategy in a changing market. Using data in the form of ticket sales over three years provided by the Ballet, as well as my own research, my Ballet Infographic shows how marketing the Ballet as a date night can improve ticket sales.

ART DIRECTION

Abby Guido

Tyler School of Art, Fall 2015

DOMINIC COSTANZO | GRAPHIC AND INTERACTIVE DESIGNER